“It’s a People Journey” –harsh on processes but gentle on processors; the underlying message from The Cranfield Trust masterclass last month, so generously hosted and presented by Jeremy and the Lean Team at Barclays Bank in Manchester.
Time is running out to get an application form in for the Cranfield School of Management and Cranfield Trust MBA scholarship. To be considered for one of these scholarships you need to submit your MBA application between 1 September 2016 and 30 November 2016.
To be able to apply for the scholarship, which is valued at £36,000, you must work for European charitable, voluntary organisation involved in issues of poverty, disability or social exclusion.
Your application will be assessed on the following criteria:
The Cranfield Trust are delighted to be able to offer charities another free masterclass, hosted by DLA Piper at their offices in Leeds City Centre and supported by The Garfield Weston Foundation. We are delighted to announce that Dr. Andy Bass from Bass Clusker Consultancy is presenting the class:
Here’s a practical definition of leadership: it’s “the art of getting results through other people.”
Taking time out when under pressure is difficult in any situation, but managers of voluntary organisations are struggling to balance rising demand for services and squeezed income – when do they have the time to step away to think about the bigger picture?
Should your charity register as a charitable incorporated organisation? Do your trustees know the implications? Harri Lloyd Davies, Charity Partner at Bevan Buckland gives a quick guide to why it could be important to your charity and the process for getting started.
8 BILLIONvideo views per day on Facebook, this has doubled in the last year and the trend is set to rise further. Challenged by ALS, we posted 17 M videos of the Ice Bucket Challenge, viewed them 70 billion times and donated $220m. WOW – that’s powerful. Ever hungry for more footage Facebook is responding to our desires; developing better video technology and streaming options.
“Focus on one target segment at a time, rather than the entire market”
Bhupendra Patel, whose career in global marketing has given him experience of marketing at every level, emphasised the importance of thinking about stakeholder needs and how to address them effectively.
Bhupendra set the scene for the masterclass with the fundamentals of marketing, defining marketing as: